“Steve Madden is easily America's most
successful shoe designer. Considered the fashion footwear mogul of the 21st
century, Madden has been responsible for the design and marketing of the
company's trendsetting shoes for the past two decades. His vision to give
young, fashion forward women a unique way to express their individuality
through style resulted in millions of customers worldwide and propelled his
designs to the forefront of the fashion industry. In 1990, with a mere $1,100
in his bank account, Madden started crafting shoe designs from his Queens-based
factory and the Steve Madden brand was born. With sheer guts, years of
experience in the footwear industry, and unique creative designs, Steve Madden
formed his own successful enterprise. A year later, Madden introduced a
redefined version of platform shoes, resulting in one of the most spectacular
success stories in the early 1990's. Inspired by his favorite rock and roll
stars of the 1970s, the thick, chunky heel became Steve Madden's signature and
a phenomenon in women's shoes. Madden's footwear vision is continuously
evolving. Steve once said, "What inspires me is what I see people wearing
on the streets of the world from New York to London and beyond. I get
my ideas and inspiration from pounding the pavement all over the world. Today,
fashion is dictated by individual style. To me, the fashion of the future is
anything that a young guy or girl feels good wearing as long as it's put
together in the right way."
Today, the Steve Madden brand represents a
lifestyle. It is about embracing fashion while still maintaining that funky
independence that first defined the brand 20 years ago. Expanding now into
apparel and other accessories such as dresses, handbags, belts, sunwear, cold
weather, outerwear and hosiery, Steve Madden is always looking toward to the
future. As 2011 begins, more exciting opportunities are on the horizon
including re-packaging, new store design rollout and expansion in global
markets.”
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