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martedì 22 novembre 2011

GRIST – a beacon in the smog

















“You know how some people make lemonade out of lemons? At Grist, we're making lemonade out of looming climate apocalypse.  It's more fun than it sounds, trust us!  Grist has been dishing out environmental news and commentary with a wry twist since 1999 -- which, to be frank, was way before most people cared about such things. Now that green is in every headline and on every store shelf (bamboo hair gel, anyone?), Grist is the one site you can count on to help you make sense of it all.  Each day, we use our Clarity-o-Meter to draw out the real meaning behind green stories, and to connect big issues like climate change to daily life. We count on our users to bring their stories to the table, too -- through blogs, photos, and whatever else they care to share. Except Jell-O molds. Those things scare us. At Grist, we take our work seriously, but we don't take ourselves too seriously. Because of the many things this planet is running out of, sanctimonious tree-huggers ain't one of them. 


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